CodeQA – Trade Show Lightbox Wall Design

Client:

CodeQA

Scope

Large-format graphic design, visual concept, layout design

Tools

Figma, Adobe Illustrator

This project involved designing graphics for two large illuminated lightbox walls used at trade shows for CodeQA. The goal was to clearly communicate the product’s value — on-prem AI for code reuse and onboarding — in a busy event environment where visitors only have a few seconds to understand what the company does.

The design focused on strong visual hierarchy, high contrast, and clarity from a distance. Key messages were simplified and structured so they could be quickly scanned, while the UI visuals and soft glow effects reinforced the AI-driven product positioning. Because the walls were backlit, special attention was paid to color intensity, gradients, and readability under strong lighting conditions. The result is a clean, modern booth presence that attracts attention while clearly explaining the product in seconds.